MHA6050 Healthcare Planning and Marketing

Tasks:

Select a type of healthcare service (acute care, rural health clinic, long-term care, home health care, etc.) and a location (city/state) that interests you.

Provide an overview of the type of service and location you selected.

• Summarize the population (demographics, density, etc.) of the location you selected (include unique trends, unusual population density, trends, etc.).
• Discuss the presence of competition in the location you selected (presence, density, unique services provided, etc.).

Recommend whether you would develop new competition in this target market (consider existing competition, workforce, etc.) based on your findings.