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Marketing Question
Description
note: please choose the perfume good fortune from the company viktor and rolf.
Step one: Please choose a single product from a company you like and are familiar with in terms of their products. This product and company will be used for all written assignments during this course. As we progress through the course, the assignments will depend on your research for this product, your analysis of this research, and your experience with the product. Research courses will likely include library databases and the company’s website.
The first assignment should be a minimum of 3 pages (approximately 150-250 words (Including cover and reference page) and include the following information:
Cover Page
- Assignment Title – Chosen Product
- Your Name
- Date
- Course Number and Title – BUSC150 Introduction to Marketing
Company and Product Choice
- Company Name
- Product Name
- Mission Statement
- Type of products sold by the company
- The product you are choosing to analyze, described in detail. Please include any history or background that prompted you to choose the product
Reference Page
- At least one reference, the company website.
The assignment will need your personal research and experience with the product as well as research on the company’s website.
To avoid plagiarism, finish all research before starting to write a draft. You will need to informally cite your sources on the reference page.