Students will select a rhetorical artifact that demonstrates ethos, pathos, and/or logos. Your rhetorical artifact can be an example of one or all three of the persuasive appeals.

Description

Introduction

Explain the rhetorical artifact.
Provide a brief overview of your arguments.

Body

Describe the appeals you are going to utilize (Ethos, Pathos, or Logos).
Explain the aspect of the artifact that demonstrates that appeal.

Conclusion

Summarize your arguments and provide a closing paragraph.

Introduction

This particular online advertisement (describe) demonstrates (Ethos, Pathos, and/or Logos.)

The music used in this advertisement, the closeup camera angle of these particular animals and the excerpt from an interview from _____ (celebrity) are all examples of these appeals.

Body

The music is an example of Pathos.

Describe the music.

Explain how it is an example of Pathos.

The closeup camera angles of these wounded animals are examples of Pathos.

Describe the visuals.

Explain how they are examples of Pathos.

_______(celebrity)’s interview demonstrates Ethos.

Explain the interview and why this celebrity is used.

This is an example of Ethos, because…

Conclusion