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BRICS countries representing Brazil, Russia, India, China, and South Africa

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Term Paper: Doing Business in BRICS Nations

BRICS countries representing Brazil, Russia, India, China, and South Africa are emerging economies that make up approximately 42% of the world’s population and 27% of the global GDP. With the increase in globalization and the interconnectedness of nations, businesses, and people, your challenge this semester is to choose one BRICS country to research for your term paper.

For this assignment, you will act as an international business consultant offering advice to an (imaginary) American company called SOLA that produces self-driving solar powered vehicles. The company uses innovative 3D printing techniques to produce the cars that are priced at 10,000 USD. The cars have a range of 100 miles per charge and are small in size, fitting only two people. The interiors are basic providing minimal comforts yet have high safety standards by integrating proprietary artificial intelligence software.

The company is looking to expand overseas in a BRICS nation and is relying on you to give them the best advice for successfully doing business abroad. You’ll start by choosing a BRICS nation, then address each section of the term paper in a way where you are speaking to the CEO and executive team at SOLA. Your recommendations need to be substantiated with research and analysis from credible sources.

Your term paper is divided into three parts. Each part is worth 200 points for a total of 600 points or 60% of your grade. Each part should be 4-6 pages of content double spaced. This does not include your cover page and reference list.

Follow APA guidelines with a cover page, in-text citations, reference lists, double spaced, 1-inch margins and 12-point font (Calibri, Arial, Times New Roman recommended).

1. Introduction
Introduce the purpose of your research report and peak curiosity about the information you will be sharing. Provide a brief background on BRICS nations, their relevance, and recommendation for which nation to choose and why.

2. Culture
Highlight the cultural differences between the USA and your chosen BRICS nation. What advice do you have for SOLA executives to develop cross-cultural competencies and ensure successful business interactions?

3. Economic, Political and Legal Considerations
Provide an overview of the economic, political, and legal environments of doing business with the BRICS nation and evaluate how these present opportunities or challenges for SOLA.

4. Society
As an innovator in solar powered vehicles, SOLA has adopted a green strategy for their US operations and intends to set a global code of conduct for its international operations. What ideas do you propose for SOLA to continue their green strategy and adhere to ethical and sustainable business practices in the BRICS nation? Address any concerns about corruption and bribery practices.

Use at least 4 current online sources less than 8 years

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