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Business Ethics

Establishing a culture of sound business ethics within an organization is challenging, to say the least. Companies that market products that are…

Chapter 3

External Analysis: Industry Structure, Competitive Forces, and Strategic Groups ©McGraw-Hill Education. The AFI Strategy Framework Access the text alternative for slide image.…

Business Article Analysis Assignments (10 %) – To encourage you to read the popular business press and apply the concepts of the course, you will be responsible for two article analyses write-ups. In each of these write-ups you will complete an analysis, using a specified tool from one of the chapters, from information contained in the business press article about a specific company. Publications such as The Wall Street Journal, The Economist, Fortune, Forbes, Fast Company, Business Week, New York Times, etc. are excellent sources.

 If you use an article found on the Internet, print it out before you begin work on the assignment. Each write-up is…